Customer Science
Behavioral Insights for Creating Breakthrough Customer Experiences
Customer Science builds on the latest findings in the domains of behavioral economics and social psychology to examine the customer experience-from activating a need, to buying your offerings, to becoming a loyal customer and advocate for your company. The different stages of customer experience define the&
- Uitgeverij
- Van Ditmar Boekenimport B.V.
- Imprint
- Cerebellum Press
- Uitgegeven als
- Paperback
- Eerste editie
- 26-07-2022
- Laatste editie
- 26-07-2022
- ISBN
- 9781936572755
- Aantal pagina's
- 230
- Taal
- Engels