Digital Marketing Fundamentals
From Strategy to ROI
Digital Marketing Fundamentals covers the entire marketing process. The academic theory behind Digital Marketing as well as techniques and media are discussed. Digital Marketing Fundamentals is easy-to-read and contains many international examples. The Dutch version of this book has become a standard issue in The Netherlands.
- Uitgeverij
- Van Ditmar Boekenimport B.V.
- Imprint
- Taylor & Francis Ltd
- Uitgegeven als
- Paperback
- Eerste editie
- 04-02-2025
- Laatste editie
- 04-02-2025
- ISBN
- 9781032964690
- Aantal pagina's
- 602
- Serie
- Routledge-Noordhoff International Editions
- Taal
- Engels