Designing with the Mind in Mind explains the psychology on which UI design guidelines are based. Best-selling author Jeff Johnson provides you with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just another list of rules to follow. This edition includes new examples, figures, and explanations as well as new chapters on human choice and decision making and hand-eye coordination. Make informed design decisions about how users perceive, learn and think bij learning the science behind each design guideline. Key Features - Includes updates on mobile and touchscreens - Explains UI design guidelines and why, when, and how to apply them - Equips you with the knowledge to make educated trade-offs when faced with competing guidelines, project deadlines, and budget pressures
